Brand: ALCH

Season: SS19

Key Pieces: The logo-printed bucket hat, one shoulder vest, and eyelet-embellished crop top.

Release Date: Available now

Buy: Selfridges

Editor’s Notes:  Though London-based ALCH may be mostly known for its reworked Nike designs (you might remember the brand’s iconic custom gilet made from a Nike duffle bag), its Swooshless offerings are more than holding their own.

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Recharging ?

A post shared by miniswoosh™ (@miniswoosh) on Jul 8, 2018 at 6:06am PDT

Under the creative direction of its Australian founder Alexandra Hackett, ALCH’s first SS19 collection debuted at London Fashion Week and included not only Nike-infused pieces but experimental designs such as one shoulder vests, eyelet-embellished shorts, crop tops, and much more. After much anticipation, the brand’s full drop is now available online at select retailers such as Selfridges.

Ranging in price from $160 t0 $1,080 for a particularly stand-out logo-printed track jacket, ALCH’s own designs prove that the brand can deliver outside of its “Swoosh”-embellished Nike collabs.

Take a look at all of our favorite pieces from the drop below.










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