SZA is promoting sustainability in a new clothing line she teased on Instagram yesterday, potentially in collaboration with Champion. Sharing two pictures of Champion-branded sweaters with colorful “Sustainability Gang” stitched across the chest, the singer joins the throng of brands making moves to eliminate plastic from the fashion world.
Who tryn save da ocean 👀 @ctrlfishingco
Naturally, as soon as the two pictures were posted, SZA’s comment feed was full with fans applauding her efforts. When asked by one how much of the proceeds go directly to charity, she replied, “100% actually!! We look forward to sending you one.”
Over on Twitter, SZA posted alternative product shots, tees with “Puck Flastic” embroidered next to seahorses and whales.
PUCK FLASTIC 🌈 pic.twitter.com/zBwp7QgJvI
— DAILY SZA (@CampSZA) August 13, 2018
Sustainability and cutting down on plastic is a major conversation in the fashion world right now, with Copenhagen’s Fashion Summit basing this year’s talk around the topic, and brands like Levi’s and adidas revamping their production lines.
Do you want to cop a little SZA sustainability? Share your thoughts on the ethical garms below.
Next, Travis Scott announces new Cactus Jack merch.