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Say Goodbye to Geoffrey the Giraffe & Your Childhood as Toys “R” Us Shuts Down


After filing for bankruptcy with $5 billion of debt last year, Toys “R” Us has finally closed its doors for the last time. Despite heavily discounted sales and bids to save the global retailer, the company announced its closure of operations in North America and the UK this year, with its last American brick and mortar stores shutting down last Friday.

The news was shared on the company’s website with an image of mascot Geoffrey the Giraffe, who has represented the store since 1965.

Most poignantly, an image of Geoffrey in an empty store aisle wearing a Hawaiian shirt and dragging a suitcase has been doing the rounds online. The image, shared by former employee Rene Johnpiere and shared more than 300,000 times, provoked a wave of nostalgia on social media.

Toys “R” Us was founded in 1948 by Charles Lazarus. The UK and United States stores officially closed on April 24 and June 29 respectively. Approximately 30,000 people have lost their jobs as a result of the company shutting down.

Elsewhere, LeBron James signs a $154 million deal with the LA Lakers.



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