After filing for bankruptcy with $5 billion of debt last year, Toys “R” Us has finally closed its doors for the last time. Despite heavily discounted sales and bids to save the global retailer, the company announced its closure of operations in North America and the UK this year, with its last American brick and mortar stores shutting down last Friday.
The news was shared on the company’s website with an image of mascot Geoffrey the Giraffe, who has represented the store since 1965.
Most poignantly, an image of Geoffrey in an empty store aisle wearing a Hawaiian shirt and dragging a suitcase has been doing the rounds online. The image, shared by former employee Rene Johnpiere and shared more than 300,000 times, provoked a wave of nostalgia on social media.
This literally felt like a kick to the heart. I got my first few bikes here. Boardgames. Whatever Lego set we could afford. Even some video games. It sucks to know Toys R Us was actually doing ok, but a corporate company decided to drain its funds and close it. I'll miss it. 💜 pic.twitter.com/wfAX2H5Pk9
— Thomas Sanders (@ThomasSanders) July 1, 2018
“I don’t wanna grow up, Mr. Stark” #ToysRUs #Sad #MyChildhood @Infinium_Comics @ToysRUs @JJRavenation52 @DT2ComicsChat pic.twitter.com/U3ZcRvwLZK
— Jimmy Folino (@MrNiceGuy18_58) July 2, 2018
Just struck a little sad by ToysRUs closing. Kids need a phase where physical things and imagination matter before it all turns into a digital screen. There was nothing that mimicked the feelin of stepping into that store as a child. You'll be missed @ToysRUs
— Dylan Geick (@DylanGeick) June 30, 2018
I'm not crying… #ToysRUs pic.twitter.com/IP54e4ek7N
— Where Are They Now? (@WATNCelebrity) July 1, 2018
I’m so sad #ToysRUsKid pic.twitter.com/6bhtKbevQu
— Melodie Mares (@destroyjedi) June 29, 2018
Sooooo are we gonna have warehouse raves in these abandoned toys r us or what 🤷🏼♀️🌈
— gabby🌈💫🌀🔮 (@gabby__cocco) July 1, 2018
Turn all these empty Toys R Us stores into nightclubs so our generation can party like we used to when we were 5…
— Cassidy (@cassidy_hiser4) July 2, 2018
The people of Salinas are very hurt by the loss of our local Geoffrey. As a former Toys R Us employee, I speak on behalf of the entire crew from store 5820 and say we appreciate the gesture. #ToysRUs #TRU #GeoffreyLivesOn #IDontWannaGrowUp #ForeverATRUKid pic.twitter.com/R200lXI7y6
— Andreaaa (@_drea_dfwy) June 30, 2018
TOYS-R-US: “How come kids don’t want me, man?” pic.twitter.com/DPUpn06eq8
— X (@XLNB) June 30, 2018
Toys R Us workers during their last shift pic.twitter.com/9eVIUGap7X
— CJ (@blurredsouI) July 2, 2018
I grew up poor so I can’t relate to being sad about Toys R Us
— coovs (@babyy_cait) July 1, 2018
I can’t even be sad that Toys R Us is going out of business because it will be forever known as the place my parents wouldn’t bring me to 😂
— Trevor Norris (@trevor_norris0) June 29, 2018
Toys R Us was expensive compared to the other stores. I only went in the store to look around and show my parents what I wanted. So they could go buy it cheaper somewhere else 😭😂😂
— Beyonce’s neo (@JB_Dior) June 30, 2018
y’all grew up with Toys R Us money?
— FUCKWARP (@tcoopsya) June 30, 2018
Gone start telling jobs I applied for I was the general manager at Toys r us lmfaooo they can’t call nobody
— Naj (@najsoles) July 2, 2018
For everyone who can’t get a job cuz they don’t have “experience” put ______ at Toys R Us on your resume who they gonna call
— Nikhil (@Yogi2024) July 1, 2018
Drake got a baby. Lebron is a Laker. Toys r us is closed down.
What's next God?
— Cash Campain (@CashCampain) July 2, 2018
I don’t know what is worse Lebron leaving the Cavs or Toys R Us going out of business 😭
— Collin.Lucas3 (@Clucas146) July 2, 2018
Trump is president. Drake has a child. LeBron is going to the lakers. Toys R Us is gone. Someone needs to restart this simulation.
— josh (@Joshx13_) July 2, 2018
Toys “R” Us was founded in 1948 by Charles Lazarus. The UK and United States stores officially closed on April 24 and June 29 respectively. Approximately 30,000 people have lost their jobs as a result of the company shutting down.
Elsewhere, LeBron James signs a $154 million deal with the LA Lakers.