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Beverly Hills was hit with a little bit of Staten Island Saturday, as the Wu-Tang clan almost certainly became the first people to say, let alone perform, “Wu-Tang Clan Ain’t Nothing to Fuk Wit” on the second floor of Barney’s New York, Beverly Hills.
The absurd scenario was made possible by [email protected], Highsnobiety’s and Barneys’ two day takeover of the Beverly Hills store and a follow up to the inaugural NYC event riffe with exclusive clothing capsules, activations, panels, DJ sets, and perhaps most importantly, freebies.
Exclusive drops came courtesy of Fear of God, Heron Preston, Wu Wear, Faith Connection, A-Cold-Wall*, Adaptation/Born x Raised, Palm Angels, Tupac x 424, and many, many more. Many of the designers were on hand, with Jerry Lorenzo joining Barneys Associate Fashion Director Jackie Kim for a fireside chat. Heron Preston also performed a DJ set, in addition to appearing on panel discussing “The Deeper Meaning of Luxury” alongside Aleali May, Drew Caldwell, and Ashley Weston with moderation by our Editorial Director Jian DeLeon.
Kim also moderated a panel called “Out of the Gloss,” discussing the stripping back of feminine ideals in fashion to empower women, featuring Piotrek Panszczyk and Beckett Fogg of Area, Candace Reels, Jayne Min, and Diana Goron. The weekend closed out with a “Collaborative Communities” a panel focused on the link-and-build nature of Los Angeles with Brendan Fowler, Ganna Godon, Ali Fatourechi of Adaptation, and 424’s Guillermo Andrade, who came directly from YG’s performance on top of a Mercedes G-Wagon in front of the Fairfax store.
Out of their seats, attendees had the chance to personalize their weekend cops with bag and ready-to-wear customization from Faith Connection, Hey Reilly x thedropLA screen printing, designer sneaker dip dying by 625 Industries, and more. Those feeling even more active could lace up some roller skates and hit the designer roller rink.
Perhaps the most lucrative activation of all came from Everytown for Gun Safety, who sold scratch tickets to giveaway five pairs of the much-coveted Balenciaga Triple S. A grip of stickers featuring the weekend’s many brands were available for free, as well as Highsnobiety x Barneys shoelaces, shoe cleaning by Jason Markk, and haircuts from Blind Barber. Those with eligible purchases were also given a chance at free tattoos from NYC’s Fun City studio; piercings by J. Colby Smith with Carbon & Hyde, Finn, and My Story; and grills from Dolly Cohen Paris.
You may have also caught us running around the store handing out free Lil Miquela shirts in white. If you missed us, you’ll have the chance to purchase a black version June 13th. And if you missed that legendary Wu-Tang performance, stay tuned for video—along with a bunch of other content on the way.
For more one thedrop, take a look at your favorite designer moments from the NY event.