This month, adidas and Nike are dropping sneaker packs to show their alliance with the LGBT+ community with rainbow colorways paying homage to the Pride flag that’s represented LGBT Pride for 40 years.
With subtle references to rainbow coloring, adidas’s Pride pack includes new versions of the Campus, Deerupt and I-5923 silhouettes.
Meanwhile, Nike’s BETRUE pack – which drops later in June –includes colorful takes on iconic models like the Air Vapormax Plus, Air Max 270 and an Air Zoom Fly, featuring the pink triangle originally used to identify LGBTQ individuals during WWII that was later adopted by the AIDS Coalition.
Commemorating the Stonewall riots which took place at the end of June ’69, this month sees the beginning of Pride celebrations across the globe. Celebrating diversity in all its glory, its a time of fearless expression, political activism and celebration – things we always like to champion on these pages.
As such, we’ve created a new Pride Month Hub within our dedicated Shopping section, where we’ll be sharing the dopest drops and cops to take you through the month’s events from brands beloved by the queer community.
Take a look at the new packs from Nike and adidas, and if they’re not your bag we’ve also selected some other dope sneakers sure to turn heads on parade day.
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