Reebok & James Law Debut Their Fusion Flexweave Campaign

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San Diego-based photographer James Law is the next creative under the spotlight for Reebok’s new Fusion series.

Placing an emphasis on the brand’s newly released Fusion Flexweave sneaker, the campaign profiles individuals who fuse their passion for fitness with their art. For James, his dual passions of mixed martial arts and photography help bring his two passions together in his life and keep him grounded.

With the featured Fusion Flexweave silhouette draped in primarily black with red and grey tones, the model is defined by its textile construction which maximizes flexibility without cracking under a tough workout, and the Floatride Foam core enhances the cushioning for more comfort.

Priced at $120, you can purchase the Fusion Flexweave at Reebok retailers, and online today.


Next up, Vans and Michelin team up to give away 100 pairs of collaborative sneakers.

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