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FILA Calls on Nearly 50 Collaborators to Relaunch the Iconic Mindblower


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FILA is pulling from its archives to relaunch the iconic Mindblower silhouette. In celebration of the occasion, the sportswear brand has called on nearly 50 collaborators to reinterpret the sneaker.

The Mindblower originally arrived back in 1995, as the chunky running shoe is best recognized for its oversized, warped logo. In addition to the relaunch of the silhouette, FILA also presents the Mindbreaker 2.0, essentially the Mindblower, both in collaboration with a number of internationally celebrated artists, retailers, influencers, and designers. A nod to partners past and present, the colors, graphics, and additional design elements ultimately reflect each outlet’s creative aesthetic.

Including designs from Pink Dolphin, Kinfolk, Burn Rubber, Akomplice, and Lafayette, the Mindblower and Mindbreaker 2.0 collaborations will be available beginning April 20 online and from participating partners. FILA is also scheduled to host a series of pop-ups in New York City, Seoul, and Tokyo to celebrate the project.

NYC
April 20 to May 3

107 Grand St.
New York, NY 10013

M – TH 12 p.m. – 8 p.m.
F – SU 10 a.m. – 8 p.m.

Seoul
April 20 to May 4

Kasina Premium Shop Hongdae
6, Jandari-ro, Mapo-gu, Seoul

M – SU 12:00 – 22:00

Tokyo
April 20 to May 17

atmos BLUE OMOTESANDO
29-4, Jingū-mae 4-Chome, Shibuya-Ku,
Tokyo, 150-0001 Japan

M – SU 12:00 – 21:00

Now, here’s how hiking and trail sneakers have infiltrated sneaker culture.

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